Simon joined the Board of Liberation as CFO in January 2020 and as a Finance leader loves to joke that he has a “wealth” of experience from previous roles.  His first consumer facing role was as Finance Director at retailer Claire’s and has since held CFO roles at optical retailer,Vision Express, and dermatology chain, sk:n clinics, where he led the transaction from private equity investors Graphite Capital to Trispan.  He is married to Sara and has a daughter at Exeter University and a son about to start GCSEs.  His favourite beer is Rare Breed Pale Ale and his favourite pub is the Old Court House in Jersey.